The Taylor Swift Phenomenon Explained by Science: How Did She Make It Big?

Taylor Swift with her Tour of the Ages She has become, in every way, the biggest pop star in the world: but what is the secret of her success?

Twenty years of career, eleven albums and a string of hit songs after one another. With Tour of the Ages The singer has achieved more than Billion dollar His arrival in Milan produced a Related activities worth €176.6 million According to data from Confcommercio Milano.

Taylor Swift And Much more than just a musical phenomenonThe singer has influences in the world of culture, politics and economics, to the point that we have come to talk about him Fast economy Given the economic tour that you follow from all over the world. I consider that United States GDP He grew up there $4.3 billion Thanks to the singer’s performances.

So one wonders what What makes the Taylor Swift phenomenon so special? This question was answered by a professor of popular literature and media at the University of Zurich, Christine Locher.

Taylor Swift explained with science

part of Taylor Swift SuccessAccording to the professor, her authenticity lies in her: she tells her feelings as they are, without the obsession of showing herself as the best, the most beautiful, the most successful.

The singer talks about it Fractions, painful feelings Including those she feels for herself. Taylor Swift is available to her fans The researcher emphasizes, analyzing how everything about her is always so authentic. Another strong point in her music is that yes based on loveWhich has always been the basis of success in popular culture.

However, Swift managed to use this mouse very skillfully: “To do this, he uses literature brilliantly.”His words are excellent and an invitation to deep reflectionThey are written according to literary traditions and then turned into folk songs.

As if that wasn’t enough, the American singer knows how to use i perfectly. Various media channels Thus creating a real Taylorversewhich has at its base a The constant exchange between Swift and her fans.