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The premium luxury pickup that conquers the market: Italian origin and low price

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There is an all-Italian pickup that gets a lot of people talking: many qualities and a super competitive price. That’s what we’re talking about.

It is an all-Italian success. Doubts and bewilderment are gone, thanks to a range with a rich offer, focused almost exclusively on a specific segment, and prices very competitive. This is the winning recipe that convinced many Italian motorists who awarded it last year. While 2023 is the confirmation, because now everyone is waiting at the gate.

The all-new Italian pick-up (Photo Janusz and Alczak from pixabay Mondofuoristrada.it)

There is a lot of interest now. Everyone is waiting for the new paradigms and maybe even to cross national borders and look abroad. A mandatory step to become bigger and not just stop at Italy. It is the story of Dr, the young local company, which is slowly gaining market share. And for the brand he founded Massimo Dirisio There is great news.

There has been a lot of talk about the DR pickup, and the name chosen is that of the PK 8, novelty yes, but not in the section. Because the Evo Cross4 was presented a few months ago. This is a revised, improved and better equipped version. However, it is not the end of the first version that will return with the third variant, also richer, but under the brand new Sportequipe.

DR PK 8, everything you need to know about the Italian truck

But what is special about PK 8? Let’s start with the dimensions: 5.31 meters long, one variant with four doors. Engine separation: Turbodiesel 2.0 from 136 hp and 320 Nm of torque, while the gearbox is manual. Moreover, this car has a downshift and an all-wheel drive system, which can be actuated electronically.

But what changes between these two trucks? It actually changes the bodywork and then the price, something that always catches the eye. From 29,900 euros for the Evo to 33,900 for the PK 8. Inside is a 10.4-inch touch screen. In addition to Android Auto and Apple Car Play, there’s also a sunroof and 18-inch wheels. Blind spot rearview camera, parking and electronic push-button start.

PK8, DR’s Pick-Up (Instagram photo – Mondofuoristrada.it)

Staying on the cockpit theme: leather interior, automatic braking among the co-pilots, plus cruise control and hill start. We are also talking about a really safe and reliable machine: a robust and resistant frame. So safety comes first. Returning to the measurements: the body is 152 cm long and weighs 2040 kg, and when towed it reaches 2000 kg.

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